Kellogg’s family of brands includes everything from frozen snacks to breakfast icons.
Location: Battle Creek, Michigan
Industry: Food & Beverage
As Kellogg’s expands into new areas — such as the snack market with its recent acquisition of Pringles — its goals include:
Körber worked with Kellogg’s to ensure that all product size and weight data was fed into the warehouse management system. Kellogg’s implemented:
Kellogg’s initially expected to see a 10% increase in productivity, but it ended up seeing nearly 40% improvement, as well as increased customer satisfaction from major retailers. Additional benefits included: